About Karen Johnston
Karen Johnston, MA, is a nationally recognized speaker, trainer, and facilitator. She is an expert in understanding how adults learn and how groups function. This ability, combined with her personal interest in developing methods through which technical professionals can become effective marketers and presenters, has resulted in millions of dollars of new business per year for her clients. In the past 10 years, her firm’s research on what selection panels look for and how they make decisions has resulted in dramatic results for the presenters JTG trains and coaches.
Board Service
• Society for Marketing of Professional Services
• American Society for Training and Development
• Pacific Northwest Speakers Association
• Large, downtown Seattle condominium association – Vice President for three years
Speaking Credentials and Programs
• University of Washington’s MBA program – 2 years as a business communications lecturer
• Society of Marketing and Professional Services – numerous presentations and workshops
• Association of Legal Administrators – presenter regionally and at national conferences
• American Institute of Architects – half-day workshop presenter, 2009 national conference
• American Council of Consulting Engineers – Annual program presentations on “The
Marketing Engineer” and “Presentations That Win Work”
All programs have consistently received the highest ratings.
Publications
Her interest in the marketing of services also led her to coauthor Relationship Selling: Building Trust to Sell Your Service. Karen
is a regular contributor to magazines and journals and has been published in the National Law Journal, Legal Management, Puget Sound Business Journal, and numerous other publications and newsletters.
Contact Karen at 206-948-0074 or karen@jtgroup.com.
Licensed Colleague
Mark Johnston (no relation) worked with Johnston Training Group for two years and has been licensed to use JTG methodology. His company is Mark Johnston & Associates. You may contact Mark at mark@winningwork.net.
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